Strategic Moves

Thinking : Business

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A bold, new arts brand: Ottawa Storytellers

We recently did some research and strategy work with Ottawa Storytellers (OST). Their goal was to further build on their existing audience with a focus on cultivating a younger, more culturally diverse audience. With storytelling the challenge is two-fold: 1) many people do not think of storytelling as a professional, adult performing art; and 2) event […]

The Value of History

The Value of Presenting Study is  aimed at helping to shape the future for performing arts presentation. We could just look forward to establish that vision. It seems human nature to go from today to tomorrow; maybe that’s because we are best suited to use ourselves as the reference point from which to understand the […]

Literature review for review

We have posted a concise review of literature on the value and impact of performing arts presentation created to help see the landscape for the Value of Presenting Study. What we find, to the most part, is that the research is focussed on performing arts in general terms and does not specifically address the function of […]

The Value of Presenting site launched today

With this project, performing arts presenters are embarking on a reflective journey to define their role as part of the creative chain, in communities and in society. Today’s launch extends our work  into the digital realm. I hope the site turns into an active dialogue and collaboration space for people who present live performing arts in Canada, everyone […]

Encourage or stifling Audience participation

I stumbled upon this worthwhile blog post musing by a mid-western orchestra musician – via Orchestra Canada’s Facebook presence. The discussion in the symphonic world continues unresolved. For some time I have wondered about the desire for audience participation, audience loyalty, audience engagement that does not go beyond what an orchestra/ music director/ musician might want […]

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Strategic Moves - Thinking : Business
32 Antwerp Street, Whitehorse, Yukon Y1A 3B7 Canada
ipetri @ strategicmoves [DOT] ca